Bookmaker Reviews » Ladbrokes Review

Ladbrokes Review

Ladbrokes logoHailing from the UK, betting giants Ladbrokes entered the Australian market in 2013 setting up office in Sydney, Melbourne and Brisbane. Ladbrokes Australia are heavily promoted as Australia's most innovative bookmaker and their website and software have been specifically developed for Australia, with one of the most sophisticated wagering services in the world.

Ladbrokes dates back to 1886 and they are without doubt one of the biggest betting organisations in the world with over 15,000 employees. Ladbrokes have a commitment to the Australian public and they promise value, product innovation, depth of markets and a far superior user experience via their website and mobile phone product.

$250 Signup Bonus

There are now 250 reasons to join Ladbrokes as you will receive a $250 Signup Bonus when joining them. It is a first deposit bonus, so they will match your very first deposit up to $250 in total. Use our Promo Code DEP250 to qualify.

Claim your $250 Free Bet in three easy steps!

  • Signup at Ladbrokes and open a brand new betting account today.
  • Use our exclusive Promo Code DEP250 to qualify
  • Ladbrokes will then match your first deposit, up to $250

Current Promotions at Ladbrokes

One of the big things Ladbrokes has quickly become known for in Australia is the number of promotions that they offer to customers. Below are some of their longer running ones, but they are always offering new limited time only promotions which you can check on their website.

daily-free-bet-challengeDaily Free Bet Challenge
This is the promotion Ladbrokes are famous for. Every single day Ladbrokes will pay out $1000 and all you need to do is select a runner to place in each of the selected thoroughbred, harness and greyhound races to win big.

Ladbrokes Cash CardLadbrokes ATM Card
Now you can withdraw cash from any ATM or EFTPOS machine in Australia with your very own Ladbrokes Cash Card. It is one of the most unique and intuitive products released in years and only available at Ladbrokes.

protest-paymentsProtest Payouts
Never worry about your horse losing again via a protest with the Protest Payout promotion at Ladbrokes. If there is a protest upheld for first, Ladbrokes pay out on both the interim winner as well as the official winner.

pick-your-own-oddsPick Your Own Odds
Not so much a promotion as it is a product, but it is one of the best racing products about. It allows you to get the odds YOU want by selecting the winning margin and increasing the odds to suit. Now you can get the best possible odds in town.

favourite-vs-fieldFavourite vs Field
Another product which falls under promotions. If you think the favourite looks vulnerable in a race, then increase your chance of beating them by backing the whole field in one simple bet. Available on all thoroughbred, harness and greyhound races.

Betting on Racing at Ladbrokes

Racing is the strong point of Ladbrokes. They have more unique racing products than most other bookmakers and are well known for paying out on winning bets almost immediately after the race, so with no waiting time you will have money to bet on the next race. You can even use your personalised Ladbrokes Cash Card to withdraw funds immediately from any ATM in the country.

Exclusive Racing Products at Ladbrokes

Ladbrokes have really lifted the bar in this area. They have introduced two revolutionary products called Pick Your Own Odds where you can select the winning margin of your selected horse and increase the odds to your favour with every margin. Favourite vs Field is another and it allows you to take on the favourite with the field in one click of a mouse button.

Their flagship racing product is Best Of The Best and it guarantees you a payout equal to either the Best Tote or the To Fluctuation; whichever is higher. Ladbrokes also pay on the interim dividend so you get paid out fast and even get paid out if your horse loses on protest. Then with the Daily Free Bet Challenge you can win up to $1000 every single day of the week!


Exotic Racing Products at Ladbrokes

Ladbrokes offer a range of different exotic bet types including Duet, Daily Double, Exactas, First Four, MultiBets, Quaddies, Quinellas, Running Doubles, Trifectas and the ability to box exactad, quinellas and trifectas into fixed price combination bets.

You will get fixed odds prices on all Australian thoroughbred, harness and greyhound races as well as international markets. Use the Racing Results section to view all the latest results as well as bet on futures markets at fixed odds.


Ladbrokes Betting Articles

Free Bets Mobile Betting Betting Products

Ladbrokes Mobile Betting

As you would expect, Ladbrokes has put together an exceptional mobile phone betting app. It is a free download for all customers with an Apple or Android device and it allows you to bet on the go wherever you may be from the palm of your hand.

There are so many highlights to this app that it is hard to know where to start. All your favourite racing products are available such as Best Of The Best, Best Tote or SP, Pick Your Own Odds and Favourite vs Field, meaning you can get better odds than the TAB on the go.

Sports punters have not been short changed though. There is a huge volume of sport betting markets as well as plenty of novelty markets to bet on. You can deposit and withdraw funds from within the app as well as view your betting history, pending bets and much more.

Google Play Store Apple App Store

Ladbrokes Website

The Ladbrokes website and software has been developed specifically for Australia and is one of the most sophisticated bookmaker sites. Since launching they have been extremely innovative with the products they offer, along with the depth of markets provided and a far superior user experience through their website and mobile site.

As for the website itself, when you first visit it you will be greeted with a splash screen dedicated to telling you what the current promotions are as well as key highlights of their sports and racing products offered with links to the different markets.

When you progress to the website and view markets, you will notice it is a two column site rather than the traditional three columns like almost every other bookie. This is a good thing as it allows Ladbrokes to present more data on the screen without the need of having to scroll. The website is extremely fast, it is easy to navigate and all their current promotions are easy to find and understand.

Ladbrokes Screen 1 Ladbrokes Screen 2